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Felix Hoffman

Felix Hoffman

Demo Profile

Content Strategist

Hamburg, Germany
8 years experience
$135/hr

Specializes in omnichannel brand publishing systems, localized European market cultural roadmaps, modular content blocks, and automated marketing workflows for global consumer brands.

Available for Projects
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Selected Portfolio & Work

Visual case studies demonstrating strategic process and creative execution.

3 Projects
SoundCraft 5-Market European Content Ecosystem
Featured ProjectDesign System2024
View Case Study
Industry: Consumer Electronics•Client: SoundCraft Audio

SoundCraft 5-Market European Content Ecosystem

Engineered a modular content operations framework producing synchronized social, email, and blog storytelling across UK, Germany, France, Italy, and Spain.

Transcreation FrameworkModular Content Component MatrixContentOps Workflow Design

Outcome & Impact

Cut localized content creation costs by 45% while doubling engagement across all 5 regional markets.

Supporting Selected Works

2 additional projects
Velvet Spirit D2C Brand Journal Strategy
Full Brand Identity2023

Beverage & FMCG • Velvet Spirits

Velvet Spirit D2C Brand Journal Strategy

Created a cocktail culture editorial platform with monthly guest mixologist essays, video recipes, and bar guides.

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Krona Luxury Travel Lifestyle Guides
Campaign Visuals2024

Luxury & Fashion • Krona Luggage

Krona Luxury Travel Lifestyle Guides

Developed city-specific cultural travel guides featuring boutique hotels, hidden design studios, and architecture itineraries.

View Case Study

Core Expertise

European Multi-Language Brands
D2C Brand Publishing
Content Operations

Skills & Disciplines

Omnichannel Content ArchitectureLocalization & TranscreationModular Content SystemsContent Operations (ContentOps)Brand Storytelling CadenceContent Performance Auditing

Industry Experience

Beverage & FMCGConsumer ElectronicsLuxury & FashionE-commerce

Tools & Technologies

NotionAsanaContentfulAirtableFigma
Work Style:Remote / Hybrid
Languages:German (Native), English (Fluent), Spanish (Conversational)
Engagement Rate:$135/hr
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